Zelo Keratin for Home Use Featured in July Issue of Time for Me Catalog

View this Press Release at EINPresswire.com

/EINPresswire.com/ BOCA RATON, Fla.— July 6, 2011—

Boca Cosmetics Group’s Zelo Keratin Hair Straightening Duo for Home Use is featured in Time for Me‘s July issue as Zelo’s first catalog appearance.

Zelo is a pioneer in the field of keratin at home treatments, being the first professional grade, formaldehyde-free hair-straightening product made available for at home use at a much more affordable price than can be found at a salon, with results lasting up to 3 months.

After a successful sell-out launch of Zelo on the Home Shopping Network this past March, Gisela Basilio, Boca Cosmetics Group Director states, “We are excited about the opportunity to feature Zelo in Time for Me catalog as well, as we reach so many women at home that traditionally still anticipate arrival of their favorite catalogs in the mail.” Time for Me catalog is, as they quote, “dedicated to the art of well-being’… our own well-being. By taking the time each day to relax, feel and look better, we’re certainly better prepared for anything life throws our way.” As a product, Zelo does just that, helping anyone with manageable hair spend less time styling and attaining sleek hair with ease.

Just like a salon treatment, Zelo replaces the keratin protein in the hair that is lost between shampoos, exposure to the elements, hair color and other treatments, making hair smoother, straighter, and more manageable.

What sets Zelo apart from any other at home keratin treatment on the market is its highly advanced, safe, and effective formula. With concerns being raised about formaldehyde-gas producing chemicals commonly being used in hair straightening treatments, Zelo shows absolutely no formaldehyde release, even when hair is heated to above 400 degrees Fahrenheit, nor does it use other harsh chemicals common in many other formulas.

Boca Cosmetics Group is a cutting edge manufacturer, private labeler for successful brands, brand owner and supplier of Keratin products for professionals.


Gisela Basilio
Boca Cosmetics Group
1706 Costa Del Sol
Boca Raton, FL 33432


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