Zelo Keratin and African American Hair

Zelo Keratin On Natural "Black Hair" Before and After Results

Since Zelo’s airing on HSN this monday, ladies of color have been asking us one thing: “That girl doing her Happy Dance and whipping her hair back and forth, how do I get that?”

No doubt, keratin has been one of the best kept secrets for African American hair, and with that comes a lot of questions. Is it like a relaxer? Is it permanent? What will it do for my natural, afro, relaxed, mixed, curly, or kinky texture?  As an African American myself who is transitioning from relaxed to natural and also has about 5 different textures of hair on her head (lol), I’m going to do my best to address these question/conserns right now.

‘Black Hair’: What’s Love Got to Do With It?

Many African Americans have pulled, tugged, braided, weaved, relaxed, texturized and hot combed their hair since they were in kindergarten, maybe even before then. Our hair was tugged into tight braids until it reached that kinky turning point when our mom’s threw in the towel and broke out the Just For Me. And for all those years our hair was resilient and silently took the abuse. But now…why does it suddenly seem as if our hair has been reading self help books? May of us have woken up to find that our strong resilient hair has packed it’s bags and taken the kids with it.

Zelo and Olez Keratin: Before and After

It has been a fun week at the Boca Cosmetics Group’s Boca Raton office. On Monday, stylist Gustavo Tundelo from Rocco Donna in South Beach, FL came in to transform hair with Zelo and Olez Keratin products!

Check out the before and after pictures of the beautiful Jana and Ellie, as well as our very own beauty blogger Emily.

What a difference in all three of these varying hair types!

Jana After:

Ellie Before:

Ellie After:

Emily Before:

Emily After: